7 Tools Real Estate Agents Can Use to Increase Sales

By Stacey Davis

 

Are  you a  real  estate  agent  and  don't  know  what  tools will help make  your job easier? Experts have prepared the top tools used by professional real estate agents.      Your  work   will   become   more productive!  A  real  estate  agent's job involves spending time at the  computer, communicating with clients, and demonstrating real   estate  objects.  To  successfully  cope  with  the  assigned tasks,  the  agent  needs  a   set  of real estate tools. There is no obligatory  set  of  real  estate  agent  tools,  and each manager selects   the   best   option   for   himself,   taking   into  account personal preferences. However, professional real estate agents have highlighted top tools that make their job easier.

Zoho

Zoho is a tool that helps you control the sales process and automate your daily tasks. Zoho frees up more time so you can focus on what  matters.  The  program  also  helps  track  all  opportunities,  actions  taken  with  each client, and long-term relationships with customers.  Zoho  is  suitable for the real estate agents who want to quickly solve problems and not write out terms of reference or involve  developers.  To  work  with  the  program,  you  need  to  purchase  a  license.  The  cheapest  one  costs  $12, and the most expensive  one  costs  $100.  While the system is constantly being modified and updated, it always remains uncluttered and easy to use.

WordPress

WordPress  is  the  best  real  estate  agent  web  app. WordPress allows site owners, editors, and authors to manage their sites and publish  content without coding knowledge. For downloading and commercial use of WordPress, the developers will not charge you a dime.  The  only  thing  you  need  to  pay  for is hosting the site in the public domain. This is very little money - you can easily keep within $4 a month.

WordPress  is  an  excellent  example  of  how  a  user  community  can  drive real estate sales. With WordPress, you get many more traffic-generating  options and useful tools like chatbots, page design templates, and more. You can create your website for the sale of real estate, having ready-made templates. Once you start the website, you can post property photos or ads.

VeePN

Any  educated  person  needs basic knowledge of cybersecurity today.  If  you  are a real estate agent, then data security should come  first.   One  of  the  most affordable tools for making your online presence more secure is VeePN.

The   VPN   service   creates   a   secure  channel  between  your device and the server, which directs all incoming and outgoing traffic through this secure channel. 

This means that VPN will hide your real IP address from the sites you visit. Even your ISP won't be able to see your browsing history.

The  program  is  easy  to use: register, download, check out the VPN server list, and connect. The company also offers a free period during  which users can get acquainted with all the program's functions. Note that all the same functions are available in the trial as in the paid version. There are now excellent discounts on the site, and the subscription costs only $1.67 / month.

The  program  is  available  for  Mac  OS,  Android, Windows, Linux, TV, Chrome, and Firefox. Do not use free services, as they do not always  work  reliably  and severely limit the connection speed. Install VPN for Mac, Android, Windows, Linux to protect yourself and your  client  base. Some companies sell data about their users' visits. Therefore, paid services for real estate agents are better. They provide fast connection speeds and do not trade in your data.

YouTube

YouTube   is   considered  the  largest  global  video  archive. Every day, the service is gaining  millions  o f visits and views due  to  the  constant  filling  of new video files. According to statistics,  34%  of  people who bought apartments watched videos  related  to  real  estate  on youtube. Develop a video series  to  help  homebuyers interested in your market learn more  about  restaurants  and  other  establishments  in the home buying area. 

Remember,   these  videos  need  to  be  informative  about  how  you  are  the  brand's  face.   People  need  to see you as a professional  and  successful  agent who is well versed in work. However, if you want to be remembered by the public, add a little  humor  to your speech. For example, jokes about real estate - will help the listener to make purchasing decisions faster and cheer up.

MailChimp

Since  you are a real estate agent, you must have a client base. You can use email marketing to get in touch with them and increase your chances of selling your property. With email marketing, you can notify your potential buyers about new ads or share important information.   For  this  job,  MailChimp is a good fit. MailChimp is a web service for managing lists, adding new subscribers, creating campaigns, and viewing reports. You can easily create a campaign on your work PC and start sending it from the mobile application.

Hubspot

Hubspot  automates customer interactions via email or social media, unlocking a wealth of analytics and sales opportunities. Hubspot  has  standard  features  such  as  building  a  customer  base, managing sales, keeping records, and connecting an unlimited  number  of  employees.   In   general,   the   tool   represents   a   typical   set for maintaining a client base. Several customizable  columns, a search bar, and various filters are available. You can add up to 1,000,000 contacts to the database for free.   Hubspot  has  everything  you  need  to  interact  with  your  customers  effectively.  You can record information on each of them in the database and automatically save the correspondence in chat, email, and even Facebook. Hubspot helps keep statistics and records of sales and reminds of future interactions with the counterparty.


Instagram

Instagram  today is  a full-fledged social network where you can share a  variety of materials, communicate with friends, or run a business  page  if  you  don't  have  a  website.   For  real  estate agents,  Instagram  is  very  convenient.  For  example, a person entered  the  hashtag  "buy an apartment in Manhattan,"  found your    profile,    contacted   you,  and  you  helped  buy  them  a property.   There  are  many  useful  features  on Instagram that allow you to attract the audience's attention.

You  can  use  Instagram  Stories  and  talk  about  the  work  of  the  real  estate agent. You can also hold a giveaway or contest. Ask subscribers  to  share  your  account.  At  the  end  of  the  giveaway,  choose  the  winner  and  give  him  a prizeâ€"for example, free instruction on buying real estate correctly. You will have significantly more clients, and everyone on Instagram will talk about you.

Conclusion

With a set of these tools, you can significantly increase your work's efficiency and effectiveness and increase your sales by 100%. Be a timely agent, and we wish you success!

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